Online shoppers primarily care about the speed of your website, it’s reliability and your business reputation. Of course it is nice that your website has a crisp sharp appearance and is optimized to get your customers attention but this is actually secondary. Given these widely known and accepted facts, it is imperative that you monitor that your website is up, operating fast and is processing transactions in a quick and efficient manner. Without monitoring you are operating blind and will inevitably run into a very painful wall. Understanding the baseline drivers of e-shoppers helps us define the baseline monitoring you need to do; website, page build speed/load test and transaction. (more…)
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